Mercedes-Benz Posts 63rd Consecutive Sales Record in May
· Mercedes-Benz sold 198,187 vehicles worldwide,
setting a new record in May (+2.3%).
· Best-ever sales in Asia-Pacific region: around 80,000
cars delivered and 10.2% growth in May
· New record of nearly 70,000 SUVs sold in May (+4.3%)
Stuttgart –Mercedes-Benz sold more vehicles around the world last month
than ever before in a May: A total of 198,187 cars with the three-pointed star
were handed over to customers (+2.3%). The premium brand thus achieved
best-ever unit sales for the 63rd month in succession. In the first five months
of this year, 985,063 units were sold, which is 5.4% more than in the
prior-year period. Mercedes-Benz was the premium brand with the most new
registrations in May in countries including Germany, France, Belgium, Portugal,
Greece, USA, Canada, Brazil, South Korea, Japan and Australia.
“The 63rd record month in succession demonstrates our customers’ trust
in first-class products from Mercedes-Benz. This enables us to further expand our
strong position in the premium segment. This May, we delivered more than 198,000
vehicles, which is more than in any May before,” stated Britta Seeger, Member
of the Board of Management of Daimler AG responsible for Mercedes-Benz Cars
Marketing and Sales. “Our SUVs are particularly popular with our customers.
Worldwide, nearly 350,000 units sold since the beginning of the year is an incredible
result; never before have we delivered so many SUVs to our customers in the
first five months of a year. We are especially looking forward to the launch of
the new G-Class. With our offroad icon, we will continue the success story of
the SUVs in June.”
Mercedes-Benz unit sales by region and market
In Europe, sales of 393,977
Mercedes-Benz cars in the period of January to May were around the very high prior-year
level (+0.1%). This means that Mercedes-Benz posted the highest unit sales ever
in Europe in the first five months of a year. The brand delivered 81,011
vehicles to customers this May (-4.1%). In Germany, the domestic market, 125,817
cars with the three-pointed star were sold since the beginning of the year (+2.6%).
In the markets France, Spain, Sweden, Poland and Denmark, the brand posted its
highest ever unit sales in the first five months and also in May – as well as
in Hungary, where furthermore a significant double-digit growth was achieved.
Unit sales in the Asia-Pacific region increased by 10.2% last month to a new high of 79,481
Mercedes-Benz cars delivered. Since the beginning of the year, the brand
achieved double-digit growth in the region with sales of 408,844 cars (+13.6%),
thus setting a new record. More units were sold than ever before also in China,
where 56,066 customers were delighted to receive their new car with the star
last month (+12.1%). Since May, the E-Class Cabrio and the S-Class Coupé have
also been sold in China. New records were posted last month also in the markets
South Korea, Japan and Australia. In South Korea, an important market for AMG,
a racetrack was given the brand name “AMG Speedway” in May. The 4.3-kilometre
track near Seoul, the capital, is the world’s first racetrack with AMG branding.
In the NAFTA region, 32,614
customers took delivery of their new Mercedes-Benz cars in May (+0.9%) and 159,132
in the first five months (+0.4%). Accordingly the brand slightly exceeded the
very high level of the previous year. Sales in the USA totalled 26,976 vehicles in May (+0.3%) and were over
the prior-year level as well. In Canada (+1.8%) and Mexico (+7.1%),
Mercedes-Benz set new sales records in the first five months of the year.
Mercedes-Benz unit sales by model
Demand
for the SUVs from Mercedes-Benz,
especially the GLC, was once again very high last month. With an increase of 4.3%
to sales of 69,340 units, more SUVs were sold than ever before in a May. A new
sales record was set also for the first five months of the year: 349,119 customers
decided in favour of an SUV with the three-pointed star in that period (+11.1%).
With the start of production of the new G-Class in Graz, Austria, last month, the
success story of the iconic SUV is being continued. More than 300,000 units
have been handed over to customers since the launch of the first model of the
G-Class in 1979.
The E-Class also contributed to the brand’s success with record
sales: Since the beginning of the year, 152,618 units of the Saloon and the
Estate were sold (+2.5%). Demand in the month of May was particularly strong
for the long-wheelbase version of the E-Class, which is sold in China and
India. Double-digit growth (23.5%) in sales of that model led to a new record.
The
popularity of the new S-Class is unbroken: Mercedes-Benz
sold 6,646 units of the luxury saloon in May (+17.1%) and 36,314 customers
decided in favour of the brand’s flagship since January (+26.3%). Demand for
the S-Class Saloon was very high in all regions of the world: Unit sales
increased by a double-digit percentage in the first five months of the year not
only in Europe, but also in the Asia-Pacific region and the NAFTA region.
Overview of sales by Mercedes-Benz Cars
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